Billed as a sports car for grown-ups, the Grand Prix coupe and sedan combined aggressive styling, strong performance and comfort into a reasonably priced package, intended to appeal to customers who might otherwise buy a Ford Thunderbird or Taurus, Toyota Camry, Honda Accord or Dodge Intrepid.
The midsize Grand Prix was available in SE trim, with the base powertrain consisting of a 3.1-liter V6 hooked to a 4-speed automatic. A 3-speed automatic was available midyear. The hot option was the 3.4-liter dohc V6 that boosted horsepower from 160 to 210 and came only with the 4-speed automatic transmission.
Three option packages offered a combination of sporty appearance and real performance. Starting things off was the Special Edition Coupe, which came with new 16-in. 5-spoke wheels, aerodynamic trim, monochrome paint, split dual exhaust and Rally sport suspension. The GTP Performance Package took the Special Edition Coupe one step further by delivering the optional 3.4-liter engine, sport suspension, variable-effort power steering, antilock brakes, functional hood louvers and special badging.
Sedan buyers haven't been ignored. Checking the GT Performance Package on the option list included the high-performance 3.4-liter engine, along with all the other goodies of the GTP combination. Orders for the above options separately was available, plus other features including spoilers, 8-speaker sound system with CD, and steering wheel controls for the radio.
The previously optional B4U Special Edition Package was now standard on the coupe with 16-in. 5-spoke aluminum wheels and wide tires, wide bodyside moldings, an aggressive-looking front fascia with integral foglamps, dual exhaust pipes and a stiffer Rally Sport suspension.
The 3.4-liter V6 got five more horsepower this year.
As of mid-1994:
- $16,634 (1995 Pontiac Grand Prix 4DR Sedan)
- $17,384 (1995 Pontiac Grand Prix 2DR Coupe)
As of August 1, 1995:
- $17,089 (1996 Pontiac Grand Prix 4DR Sedan)
- $18,359 (1996 Pontiac Grand Prix 2DR Coupe)
- $535 (1995 models)
- $540 (1996 models)